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Lauren O`Neil Goff | Connect CRE

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Lauren O`Neil Goff



Has dedicated entire professional career to HFF/JLL

Has closed more than $10 billion in transactions

Sits on JLL's national DEI committee and has increased diversity within the Boston office

Lauren O’Neil Goff has been with HFF/JLL for more than 17 years. Over the past nearly two decades, she has ascended the ranks from a young 22-year old analyst to co-head of the Boston Capital Markets Group and assumed numerous leadership roles, both within the firm and the commercial real estate industry. Having held only one other professional position briefly post-college, O’Neil Goff has dedicated her entire career to HFF/JLL and been a passionate and selfless leader along the way.

Over the course of her career, O’Neil Goff has closed more than $10 billion in transaction volume, generating more than $50 million of revenue. She is also seen as an advocate for DEI change: a member of JLL’s national DEI committee, she has significantly increased the diverse and female talent within the firm, taking the Boston office from less than 10% diverse representation and 24% female representation to nearly 50% of the Boston office being diverse and/or female teammates. T

O’Neil Goff serves in many philanthropic capacities, including sitting on the board of directors for Heading Home, Boston’s leading provider of housing and support services for families with children and individuals. She has been directly involved in raising more than $3,000,000 for this essential organization, including a record fundraising effort (>$2 million) in the midst of the COVID pandemic, and serving as the co-chair of Heading Home’s “Housewarming” Gala, where she and her team raised more than $750,000 in a single evening.

These are just a few of the reasons we chose O’Neil Goff as one of the Boston & New England 2021 Women in Real Estate Award winners. Connect CRE’s Women in Real Estate Awards honor the achievements and inspirational stories of women who have reached respected positions of leadership and play key mentorship ro


Inside The Story

Lauren O'Neil Goff

About Paul Bubny

Paul Bubny serves as Senior Content Director for Connect Commercial Real Estate, a role to which he brings 13-plus years’ experience covering the commercial real estate industry and 30-plus years in business-to-business journalism. In this capacity, he oversees daily operations while also reporting on both local/regional markets and national trends, covering individual transactions across all property types, as well as delving into broader subject matter. He produces 15-20 daily news stories per day and works with the Connect team and clients to develop longer-form content, ranging from Q&As to thought-leadership pieces. Prior to joining Connect, Paul was Managing Editor for both Real Estate Forum and at American Lawyer Media, where he oversaw operations at both publications while also producing daily news and feature-length articles. His tenure in B2B publishing stretches back into the print era, and he has served as Editor in Chief on four national trade publications. Since 1999, Paul has volunteered as the newsletter editor of passenger rail advocacy groups (one national, one local).

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