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Transforming Parking Garages to Serve On-Demand Economy

Florida & Gulf Coast  + Florida  + Weekender  | 

Miami-based parking network REEF Technology has announced plans to transform parking lots and garages across the country into tech-forward hubs geared towards the on-demand economy.

The company owns more than 4,500 parking facilities across the United States, and has now expanded to offer space for businesses specializing in last-mile and delivery-only food services, bike- and scooter-rental stations and ride sharing. The company also plans to include micro fulfilment centers and spaces for pop-up businesses at its properties.

“At REEF, we believe a parking lot should be more than a place to store your car.” said Ari Ojalvo, CEO of REEF Technology. “Rather, it can be a hub for the community, connecting people to the businesses and services that keep us all moving forward. REEF will completely transform what people, cities and businesses can expect from parking garages, in the same way the introduction of smartphone apps completely changed the way we think about cellphones.”

A key component of the company’s plans involves last-block, delivery-only kitchen facilities for restaurant partners. Housed in proprietary containers, REEF Kitchens allows restaurant partners to open and quickly expand their businesses, while also providing faster delivery to customers. Each container is able to accommodate from one to five restaurant brands or concepts. Restaurants can run operations directly, or contract with REEF to staff and prepare delivery-only menu items. The concept is already active in Miami and London, with plans to open several hundred additional kitchens across North America and the U.K.

“There’s explosive growth and opportunity in the food delivery business,” said Aziz Ihsanoglu, head of strategy at REEF Technology. “Based on the success of our REEF KITCHENS in the U.K. and Miami, we’re confident restaurants and consumers will enjoy the possibilities our business creates.”

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About David Cohen

David Cohen is Southeast Editorial Director at Connect Commercial Real Estate. David is a media veteran with more than 10 years of experience in journalism, copywriting and communications across a variety of roles. He is responsible for covering commercial real estate news and trends in the Southeast, Florida, Washington D.C. and Boston at Connect CRE as well as specializing in the Student Housing sector. Prior to joining Connect, David was the editor of Northeast Real Estate Business magazine and Student Housing Business magazine at France Media as well as spending time freelancing for ESPN and the Associated Press in the fast-paced field of live sports event production. He is also an owner and investor in multifamily real estate in Atlanta, GA. David currently resides in Atlanta and graduated from the College of Communication & Information at the University of Tennessee Knoxville.